Second Maine CU Wins National Contest; $10,000 Contributed To Maine CUs' Ending Hunger Campaign
February 5, 2016
A second Maine credit union recently was announced as a winner in the national 'Share the Love' contest that received nearly 500,000 votes nationwide. For the month of December, Penobscot County FCU received the most votes in its asset size and, as a result, was recently presented with a $10,000 contribution on its behalf to the Maine Credit Unions' Campaign for Ending Hunger. In November, New Dimensions FCU received the most votes in its asset size and had a $10,000 contribution made on its behalf to the charity of its choice.
"To have two Maine credit unions get the most votes in consecutive months in a national competition is quite an accomplishment. The 'Share the Love' campaign provided an opportunity to again showcase the commitment and dedication of Maine's credit unions to their communities," stated John Murphy, President of the Maine Credit Union League.
Steve Baillargeon, President/CEO of Penobscot County FCU, said the concept behind the credit union's video was simple, "We wanted to 'thank' our members by doing something nice for them. The video was us interacting with our members. I am really proud of the fact that our staff came together for this, and that we received this type of recognition. Most importantly, though, we were able to make a $10,000 contribution to the Maine Credit Unions' Campaign for Ending Hunger."
The video contest, which ran from October through December, challenged credit unions from across the country to submit a video demonstrating them 'Sharing the Love' through community-service. Each month, the Share the Love Campaign awarded $10,000 to three credit unions based on the number of votes a credit union received in that particular month. At contest end, over 130 credit unions had submitted videos and 400,000+ votes had been cast. PCFCU focused their submission on their 'Thoughtful Thursdays' campaign, where they perform random acts of kindness on a weekly basis, with a promise to donate the winnings to Maine Credit Union's Campaign for Ending Hunger in the event that they won.
A representative from CU Solutions Group, which helped coordinate the contest, was on hand to make the presentation to Jon Paradise representing the Maine Credit Unions' Campaign for Ending Hunger.