Maine CUs shine with national awards
April 11, 2017
Since it debuted in late 2016, the Maine Credit Union League's new Statewide Awareness Campaign, "Belong to a CU and Own It," has received significant, positive feedback and attention from consumers. Last week at the Credit Union National Association's (CUNA) Diamond Awards ceremony in San Antonio, Texas, the Campaign was honored with a prestigious Best in Category Diamond Award. In addition to the League's winning entry, six other Maine CUs received Diamond Awards in various categories.
Other Maine CUs honored at the 2017 Diamond Awards were: Annual Report - Town & Country FCU; Brand Awareness - Rainbow FCU, Seaboard FCU; Complete Campaign - Midcoast FCU; One-Time Event - Bangor FCU; and Direct Mail - Katahdin FCU (Category's Best). Debra Trautman, Vice President of Corporate Marketing for the Maine CU League, said, "Maine CUs do a lot of creative and innovative programs and initiatives. It's nice to see so many recognized nationally."
The Diamond Awards are presented by the CUNA Marketing and Business Development Council annually in 30 categories.